Omicron coronavirus variant threatens success of 2021 Boxing Day for retailers

MONTREAL — The Omicron variant threatens to tamp down retail gross sales on Boxing Day, as COVID-19 issues rise together with case counts and pandemic restrictions.


Specialists say Black Friday had already overtaken Dec. 26 as the most well-liked day for juicy shopper offers, however the pattern now appears to be like more likely to ramp up additional.

The Retail Council of Canada, whose annual vacation procuring survey in August discovered that Nov. 26 might be the largest procuring occasion of the yr, now says it would additional overshadow Boxing Day after Omicron fears shot up in early December.

Retail council spokesman Karl Littler says capability restrictions in a minimum of six provinces together with Ontario and Quebec may have a minimal affect on retailers used to adapting to the measures, however that shopper confidence could also be shaken.

Prospects have divergent goals on the 2 days, with presents similar to clothes and toys topping the record on Black Friday whereas so-called self-purchases – significantly of electronics – outline the day after Christmas.

However these digital gadgets additionally stay among the many most impacted by strangled international provide chains, making them more durable to come up with.

Finest Purchase Canada retail director Philip Thampy says Boxing Day stays key, and the retail council says that whereas the very best offers are sometimes discovered in-store, on-line purchases will supply a tasty different to these trying to browse from the consolation of their sofa.

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